Hda-verb not sticking after app close

when I run the following commands to fix my sound the sound works perfect. The second I close an app that was playing sound it resets back to the kernel default? Any ideas how to make this stick?

hda-verb /dev/snd/hwC0D0 0x20 SET_COEF_INDEX 0x29
hda-verb /dev/snd/hwC0D0 0x20 SET_COEF_INDEX 0x29
hda-verb /dev/snd/hwC0D0 0x20 SET_COEF_INDEX 0x26